Is your internet advertising effective?

The best way to tell if your internet advertising is effective is not how many hits or impressions you get but how it meets your objectives.

Businesses have all sorts of different objectives. Some want eyeballs to sell advertising, some want online shoppers, some want people to visit a store or make an appointment. All of these can be achieved through internet advertising. But, each objective requires a campaign focused to the right audience and with the right message.

If you would like to talk about starting a new campaign or evaluating your existing online marketing, let’s get together. Call me at 916-749-1500 x: 105.

Impressions = How many times your ad has been seen

Clicks = How many times your ad has been clicked on

Visitors = How many unique people came to your site

Hits = How many files a visitor accessed

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I-Tul Offices Closed 2/18

I-Tul offices will be closed for the President’s Day Holiday on Monday, February 18th.

For emergencies, please send an email to support@help.i-tul.com as our team will be watching the help desk.

-Amanda Hart

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