Net Neutrailty
“Net Neutrality” means that all web pages and content are treated equally. That no site is given preferential treatment over another at the ISP level.
Wikipedia on Net Neutrality
Every small business owner should care very much about Net Neutrality. Without it, large business could pay or negotiate for faster download or upload speeds. In other words, your ecommerce site would load like a dog while Wal-Mart’s opened immediately. Your videos would take forever to download and YouTube would be instant streaming. It would mean that certain players would start t have undue influence over web sites and content. There is no doubt, lack of Net Neutrality would make it more expensive for small business to succeed on the web.
There are other ramifications for your TV, video, cable and entertainment options which would bring the tyranny of the cable monopolize to the web. But, I think the chance of small business ending up on the “old road” while the big guys build a “super highway”.
But, from what I can tell, Google’s OpenEdge does not damage this concept. Allowing ISPs to cache content means that content that is loaded by multiple people will be saved at the ISP. It will load faster. Your internal proxy server works the same way. If one person loads it, the proxy gets it from the source server. The second person downloads it from the proxy and it loads faster. As long as you can get multiple people to load your content, your site will benefit too.
Filed under General | Comment (0)